Laufen

The Roca Tile Group is an off-spring of the Roca family. The family brings over 90 years of experience in how to do things right. Roca’s history is synonymous with guaranteed performance and trust. The family-owned Spanish company has created an international business network spanning more than 80 countries including operating 45 factories in 18 different countries.

Compañía Roca Radiadores, S.A. was founded in 1917 by the Roca brothers who originally manufactured cast-iron radiators. The company quickly dominated the market and the founders initiated expansion programs to widen the product range.

Roca stormed the bathroom decoration market in 1925 with the introduction of the first cast-iron baths, and in 1936 with the launch of sanitary-ware fixtures. The Roca brothers possessed savvy instinct to diversify products, leading them to enter the air conditioning market in 1963.

In 1980, Roca began producing wall and floor ceramic tiles. The ceramic plant located near Castellón, Spain was built in 1998 and was the most advanced in the ceramic tile sector. In 1999, Roca opened the first fully automatic warehouse in the ceramic industry in Spain. With almost a century of history, today, The Roca Tile Group is a world-wide leader in manufacturing, distributing and marketing of high-quality ceramic and porcelain tile under four brands Roca, Laufen, United States Ceramic Tile, and Incepa. The product range offers solutions for all types of uses, from the rustic elements to the high resistance floor tiles, covering single colors, marble, decorated tiles and complements.

Roca’s precision processes guarantee the highest level of quality. Roca tile is designed for optimum wear resistance, retention of glazes and decorative effects, color fastness, precision in formats, and perfect flatness in every single item produced.

Roca has warehouses in Carson, CA, Miami, FL, Houston, TX, Suffolk, VA, and Chicago, IL. In addition, Roca also has 3 Corporate Showrooms in the U.S. located in Carson, CA, Miami, FL, and Chicago, IL.

Roca Tile Group Vision, Mission and Values

The Vision of Roca Tile Group is to be the leader in the worldwide ceramic sector and to be respected as an organization that sets the bar high on quality and development, excels in customer service and respects the environment.

The Mission of Roca Tile Group is to offer a wide range of superior, quality ceramic products with innovation, generating resources that guarantee the company’s continuity, in order to satisfy - together with the rest of the group units - all customer needs in residential, industrial and public installations, seeking maximum comfort and well-being.

THE VALUES OF ROCA TILE GROUP ARE:

Quality
Our product has been through an extensive, internal quality control system, making it possible to guarantee the strictest standards. Roca is certified in two prestigious standards similar to ISO-9001 and EMAS.

Innovation and Creativity
We analyze trends and the needs of society to develop suitable products and designs, using cutting-edge technology.